Just Do It: How Nike Does Public Relations | by Jill Kent aka PR Superstar | Medium
Nike stock price reaches all-time high after Colin Kaepernick ad - CBS News
Michael Avenatti Is Accused in Nike Extortion Attempt - The New York Times
Nike Does It: Embracing Controversy And Deepening Customer Relationships
Examining the earned media impact of Nike's new campaign
Nike took a hit after releasing the Colin Kaepernick ad. In the Trump era, that might be part of the plan | CBC News
The Nike Colin Kaepernick Ad Follows Trump's Campaign
Nike Social Media Policy by Olivia Paul on Prezi Next
When bad publicity fuels brand image
Darren Rovell on Twitter: "How much in publicity value has Nike garnered since Colin Kaepernick first released this ad on Monday afternoon? Here's the math from @ApexMGAnalytics. https://t.co/DkoVRZmjhp" / Twitter
Just Do It: How Nike Does Public Relations | by Jill Kent aka PR Superstar | Medium
Assessing the fallout--good and bad--of Nike's Kaepernick ad | Ad Age
Nike - Advertising or Free Speech
Negative Publicity Over Nike Black and Tans Ads: Marketing Mishap or Intentional Buzz Generation? | GrowMap
Nike hit by conservative backlash over 'racist trainer' - BBC News
Case study on Nike
Nike Scrambling to Figure Out What Caused Zion Williamson Shoe Fail
Controversy a victory for Nike's admen
Nike Sustains Swift Reputation Hit Following Kaepernick Ad
Just Do It: How Nike Does Public Relations | by Jill Kent aka PR Superstar | Medium
Negative Publicity Over Nike Black and Tans Ads: Marketing Mishap or Intentional Buzz Generation? | GrowMap
Nike's Colin Kaepernick 'Just Do It' campaign is controversial, but on brand: Experts - ABC News
