![Mark Ritson on Twitter: "Adidas in 2017: "Nobody watches TV ads, we are switching to digital". Adidas in 2018: "Nobody watches our Facebook video ads...er". My column in the Australian (paywall) https://t.co/oT268uBc14 Mark Ritson on Twitter: "Adidas in 2017: "Nobody watches TV ads, we are switching to digital". Adidas in 2018: "Nobody watches our Facebook video ads...er". My column in the Australian (paywall) https://t.co/oT268uBc14](https://pbs.twimg.com/media/DdHkcBxV0AA9NyL.jpg:large)
Mark Ritson on Twitter: "Adidas in 2017: "Nobody watches TV ads, we are switching to digital". Adidas in 2018: "Nobody watches our Facebook video ads...er". My column in the Australian (paywall) https://t.co/oT268uBc14
![While it's game over for adidas' TV advertising, here are 12 iconic spots that you must watch!, ET BrandEquity While it's game over for adidas' TV advertising, here are 12 iconic spots that you must watch!, ET BrandEquity](https://etimg.etb2bimg.com/thumb/msid-57755192,width-1200,resizemode-4/.jpg)
While it's game over for adidas' TV advertising, here are 12 iconic spots that you must watch!, ET BrandEquity
![I'm here to create | Adidas Campaign 2016–2017 | by Laoura Apostolou | AD DISCOVERY — CREATIVITY Stories by ADandPRLAB | Medium I'm here to create | Adidas Campaign 2016–2017 | by Laoura Apostolou | AD DISCOVERY — CREATIVITY Stories by ADandPRLAB | Medium](https://miro.medium.com/v2/resize:fit:1400/1*fI1OT4S9kg4mqJD-LLF9kg.jpeg)